For the primary time in its just about 60-year historical past, Arby’s “now we have the meats” slogan features a hamburger.
And it’s now not simply any burger. The quick-food chain identified for roast red meat sandwiches is getting into the burger area with Wagyu red meat, the top class, extremely marbled red meat prized for its tenderness and style.
“Uninteresting burgers are a fast-food staple, so Arby’s felt forced to lift the bar with a Wagyu Steakhouse Burger. As an alternative of specializing in making billions of mediocre burgers, we’re taking a stance on fine quality meat that merits to be cooked correctly,” Patrick Schwing, leader advertising and marketing officer of Arby’s, mentioned in a commentary. “We’ve spent over two years of devoted analysis and building to ship a top class burger that redefines what’s imaginable from a drive-thru.”
In line with Eating place Industry Information, the Wagyu Steakhouse Burger might be ready sous-vide taste, a low-and-slow fine-dining method that may permit Arby’s fast-food kitchens to ship a juicy burger with a crispy periphery and somewhat red heart. The burger prices $7.49 within the Bay Space.
“The patty is a mix of 48% floor red meat and 52% American Wagyu, which is a go between Eastern Wagyu and most sensible American livestock breeds,” the record mentioned. “Arby’s claims it’s the most important unmarried patty within the quick-service section, with a uncooked weight of 6.4 oz — 50% better than McDonald’s Quarter Pounder.”
Arby’s will most sensible the burger with American cheese, shredded lettuce, tomato, pickles, pink onion and a distinct burger sauce and serve it on a toasted brioche bun. It’s to be had for a restricted time, till the top of July.